Headway Inc has secured backing from Endeavor Catalyst, marking the fund's first-ever investment in a company with Ukrainian roots. The funding was an extension of the company's Series A round, led by Bullhound Capital.
- Launched in 2019, Headway Inc develops subscription-based apps for learning, personal development, and cognitive training.
- The company started with the Headway app, a nonfiction book-summary platform, and has since expanded into a multi-product platform. Its main products include Impulse and Nibble, which offer features such as brain-training exercises and skill-building modules.
- All products are designed for daily use on smartphones and primarily monetized through subscriptions. Headway Inc serves over 150 million users in more than 170 countries, with top revenue markets in the United States, the United Kingdom, and Canada.
Details of the deal
- Headway Inc closed its Series A, the company's first external funding round, in July 2025. The undisclosed round was led by Bullhound Capital, the investment management arm of GP Bullhound, whose portfolio includes Spotify, Klarna, Revolut, and Slack.
- The company has now secured additional capital through a Series A extension from Endeavor Catalyst. The fund typically invests $1-2 million only in companies founded by entrepreneurs from the Endeavor network; Headway Inc joined Endeavor Ukraine in 2025.
- For context, Endeavor Catalyst has a portfolio of 66 companies valued at over $1 billion and specializes in early-stage investments in unicorns, leading globally in this space outside the US, China, and India.
What's next
- Speaking about the company's plans, CEO Anton Pavlovsky said Headway Inc could consider going public around 2029.
