Paris-based startup TAMTAM, which develops an AI-driven platform for strategic B2B sales and account targeting, has raised €3 million in a seed funding round led by Varsity.
- Founded in 2023 by Edouard Epaud and François Misslin, TAMTAM builds an AI-based platform designed to assist B2B sales teams handling complex, high-value deals.
- The platform uses AI agents to support every stage of the sales process, from identifying potential markets and prospects to researching accounts, managing deals, and growing existing clients.
- It starts by analyzing a company’s current customers to find similar businesses with high potential. Sales teams can then focus on the most relevant accounts using detailed segmentation and customized insights.
- TAMTAM also automates tasks that typically take up a lot of time, like preparing for meetings, gathering contact details, and researching target companies. It pulls data from public sources like reports and interviews, as well as internal CRM tools.
- The AI agents process this information and provide useful recommendations directly within the tools sales teams already use, helping them make better decisions and spend more time with clients.
Details of the deal
- The seed funding round was led by Varsity, a venture capital firm managing a €150 million fund that has invested in 30 startups across sectors such as fintech, health, enterprise software, and climate tech.
"With the AI developed by Tamtam, this power is finally becoming available to sales teams. It's a revolution for sales forces: gain in efficiency, responsiveness and performance, without technical complexity. It's a unique opportunity to scale up," claims Kamel Zeroual, General Partner at Varsity.
- Kima Ventures and several business angels, including Romain Niccoli and Raphael Boukris, also participated in the round.
- TAMTAM will use the €3 million funding to grow its team, accelerate commercial expansion in Europe and the US, and enhance its AI-driven sales platform with new features.
