London-based firm Attio, which builds an AI-native CRM for automated, customizable go-to-market operations, has secured $52 million in a Series B funding round, bringing its total funding to $116 million.
- Attio was launched in early 2021 by Nicolas Sharp and Alexander Christie. The firm develops an AI-native customer relationship management (CRM) platform.
- The software centralizes and unifies go-to-market data from multiple sources, allowing businesses to automate workflows, integrate various systems, and generate real-time reports.
- It provides programmable interfaces and AI-driven tools that let teams customize processes, manage permissions, and deploy predictive insights.
- The platform is used by over 5,000 companies to streamline sales, operations, and revenue processes, supporting scalable, flexible, and data-driven go-to-market strategies.
Details of the deal
- The investemnt was backed by GV (Google Ventures), Alphabet’s venture arm known for tech investments; Redpoint Ventures, a US-based early-stage VC; Balderton Capital, a leading European growth investor; Point Nine, a Berlin VC focused on SaaS and marketplaces; and 01A.
- Attio will use the $52 million to grow its engineering team, advance AI-driven CRM capabilities, and expand internationally. The funding will enable customers to customize workflows, automate processes, and build tools that precisely fit their go-to-market strategies, shaping the next generation of CRM.
"This is our vision for Attio. We’re building a true AI-native platform that can run code, integrate anywhere, and give every team the freedom to build their own applications, functionality, and GTM systems. Fully programmable, endlessly extensible and built for scale," Founder and CEO of Attio, Nicolas Sharp, commented.